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Actions That Matter

Editing/ Motion Design
IATM - 2024
Inspiring Actions That Matter is an annual event where Crosby’s marketing team unites to make a meaningful impact by supporting local charities. This day of collaboration goes beyond just giving back—it’s about fostering community, strengthening our team, and using our collective creativity to make a difference.
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As the video editor and motion designer, I had the privilege of crafting a dynamic visual narrative that captures the energy, purpose, and heartfelt moments of the event. Through seamless editing, engaging motion graphics, and thoughtful storytelling, I aimed to not only document the day’s initiatives but also amplify the spirit of giving that drives our team forward.

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Docu-video.

The editing process was smooth and intuitive, thanks to the well-organized footage and clear narrative of the event. I focused on crafting a cohesive story by selecting the most impactful moments and pacing the edit to match the energy of the day. Adding motion graphics was a seamless process, as the event’s branding and key themes naturally lent themselves to dynamic visual elements. Subtle lower thirds, animated transitions, and engaging typography helped enhance the storytelling while keeping the focus on the team’s inspiring efforts.
The editing process was an exhilarating journey, like diving into an expansive canvas where creativity flowed freely. Each cut felt like an exploration, bringing together moments of genuine teamwork and purpose. Adding motion graphics was an absolute thrill—like enhancing the soul of the project. The integration of animated elements not only brought the story to life but also added an exciting layer of depth, perfectly complementing the event’s energy. Working on this project was a unique and fulfilling experience, and the final result truly captures the essence of collaboration and giving back.
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Peace Corps