Recognizing the power of motion design in elevating brand identity, a news editor and I collaborated to develop a strategic visual approach. We conceptualized and produced three dynamic 30-second promotional videos, each designed to capture Panthers football's energy, passion, and excitement. Through high-impact motion graphics, seamless animation, and bold typography, we ensured that every frame reinforced the station's exclusive connection to the team.

Promo & Graphics.

From designing kinetic transitions that mirrored the game's fast-paced action to integrating team branding with a modern, cinematic aesthetic, our goal was to create promos that resonated with fans and solidified Fox 46 Queen City News as the ultimate source for Panthers coverage.

Bringing energy to life through motion, each frame pulsed with excitement, seamless animation blending bold typography with kinetic transitions and dynamic storytelling unfolding. High-impact visuals immersed audiences, textures, and lighting enhanced realism, and electric anticipation charged every sequence—pure creative adrenaline. Layering effects, refining timing, and crafting immersive motion sequences captured raw emotion, amplifying the game-day spirit and engaging Panthers fans through rhythm, movement, and motion flow—every second fine-tuned. It is a thrill to push creative boundaries, visualize spectacle unfolding, and transform ideas into an unforgettable campaign that keeps the audience hyped and engaged!